• Are you tired of the headaches associated with Insurance/Medicare billing and regulation?
  • Want to spend more time with each patient, less time on paperwork, and treat them the way You feel is best?
  • Are you concerned about the ongoing decline in reimbursements for your services?

A “yes” to any of these questions means you are in the right place. This site will be continually fed with information on how to create a cash-based practice and/or add private-pay services in order to remedy the above-mentioned challenges. For a FREE eBook on Cash-Based PT & Medicare, and other useful information not on this site, drop your email to the right and click “Send It Now.”

Next, scroll down and enjoy.

I’m pumped to present this interview of my friend and physical therapist, Stephen Dunn MPT, COMT, PMA-CPT. Yes, Stephen was actually my physical therapist a couple years ago and I was really impressed with the fact that he was mostly in-network but still spent a full hour one-on-one with every patient like I do. How is he able to do this? Because he and his wife have built a booming Pilates and Gyrotonics cash-based business alongside the PT practice.How to build a Pilates business within a physical therapy clinic Continue reading “CBP 28: Building a Pilates Business Alongside a Private PT Practice – Interview with Stephen Dunn, PT” »

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CBP 27: Cash-Based Success in a Small Community – Interview with Brenda Shelton PT, CMP

March 12, 2015
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Ever think that cash-based practices can only work and be successful in larger metropolitan areas? With lots of wealthy people? Today’s interviewee, Brenda Shelton PT, is a great example why that’s just not true. She is one of a growing number of successful out-of-network clinics in smaller communities and rural areas, and discusses how referral [...]

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More Advice for PT Students – my interview with the PPS Student Interest Group

March 2, 2015

Though the interview below was primarily aimed at students, there are still a few nuggets for those already practicing and looking at starting their own private practice, as well as some of my own story that you may not have heard yet. If you have any follow-up questions, please drop them in the comments section below.

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CBP 26: Taking the Leap into the Cash-Based Model after 10 Years as an Employee – Interview with Bob Schroedter PT, DPT

February 26, 2015
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After 10 years in the PT field as an employee in insurance-based private practices, Bob Schroedter PT, DPT took the leap 4 years ago and started a cash-based practice in the Miami Beach area. It has gone really well and he shares his lessons learned and insights in this interview.

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CBP 025: How to Make Marketing Efforts Pay Dividends Forever

February 12, 2015
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Today’s episode describes the techniques and tricks I use to make sure the majority of my marketing efforts continually produce business for my private practice every year. You’ll learn a variety of methods to do the same, and some easy new ways to use technology to maximize everything you do to promote your practice.

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CBP 024: Social Media and Email Marketing Techniques that Actually Produce Business for Your Private Practice – Interview with Scott Waddell – Part 2

January 29, 2015
Thumbnail image for CBP 024: Social Media and Email Marketing Techniques that Actually Produce Business for Your Private Practice – Interview with Scott Waddell – Part 2

This is part 2 of my interview of Scott Waddell, president of PatientSites.com, where we dive into loads of tactics and best practices for using Social Media and Email Marketing to develop relationships and generate business for your private practice. If you missed Part 1, get it here. We’ve all heard that we should be [...]

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CBP 023: How to Turn Your Website into a Patient-Generating Machine – Interview with Scott Waddell – Part 1

January 15, 2015
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If you want your website to produce business for your practice, you need to listen to this episode. I interview Scott Waddell, president of PatientSites.com, who has developed web programs for huge brands like Microsoft, Sprint, HSBC, and has over 12 years experience in helping businesses thrive online. He has helped hundreds of private practices [...]

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CBP 022: A Little-Known Goal Setting Approach That Made Me Happier, Healthier, and Highly Productive in 2014

December 30, 2014

Let me start by wishing you all a Happy New Year. I sincerely hope that 2014 is ending on a high note, and that you have great things coming your way in 2015. In this episode, I give the juicy details of my life and business in 2014, the things I’m excited about in 2015, [...]

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Are You Afraid of “Selling”?

December 23, 2014
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Happy Holidays!!! As I said in a recent podcast episode, though I haven’t produced a lot of written blog posts this year, I have still been doing a ton of writing. Aside from a two upcoming books, I’ve been putting a great deal of time into a 5-article series titled The 5 Characteristics Common to [...]

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CBP 021: How to Generate Cash-Pay Revenue with Lucrative Injury-Prevention Programs – Interview with Phil Plisky PT

December 11, 2014
Phil Plisky – cash-pay injury prevention programs

Today’s episode is an interview with Phil Plisky, PT, DSc, OCS, ATC, CSCS. Phil works at an insurance-based clinic that generates a large percentage of total revenue from cash-pay injury-prevention programs. I’m really pumped to start presenting more ideas of how any practice (cash-based OR insurance-based) can generate more private-pay revenue with non-treatment services. As I’ve [...]

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CBP 020: The First Characteristic Common to All Successful Cash-Based Practices

November 27, 2014
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In the spirit of Thanksgiving, I’d like to start by mentioning something I’m very thankful for … YOU! My audience and supportive colleagues! At the time of this writing, the podcast has now been downloaded well over 20,000 times, and has seventeen 5-star reviews!

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CBP 019: The Undervaluation of Physical Therapy and What We Can Do About It

November 13, 2014
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This is a return to a very popular post I did in 2013 about what I consider a huge problem for the PT field: the undervaluation of our services… not just by patients, referral sources, and (of course) 3rd party payors, but by physical therapists themselves! This is an important topic and conversation we need [...]

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